The holidays aren't just an important time for many small businesses, they're downright essential. And unfortunately, along with the holiday rush comes an increase in risks from a variety of angles. Both security and safety concerns are more pressing not only with customers, but from your employees as well. But don't take our word for it, we've put together the following list our 10 favorite articles to help you prepare for the worst, so you can make the most out of your business this holiday season:


1. Maximize holiday sales and profits – There's a good reason we put this article first: Because first and foremost, if the holiday shopping season means a lot to your business, you can't afford to focus on anything else until you've optimized the core of your business for the holidays. But perhaps more importantly, once you've maximized your business efficiency for this time of year, taking care of security and safety concerns is made that much easier. If you haven't already, start here.

  1. 2. Focus on customer service – Next on our list still isn't a matter security or safety as it is a reminder that your customers always come first. Safety and security are great, but when they're at the cost of customer service, you still lose. This Q & A is a smart article that provides great tips and ideas for ways to keep your customers happy and can serve as a reminder that safety, security, and customer satisfaction aren't antonymous.
  2. 3. Take safety measures to prevent injuries – Obviously winter conditions add ice and snow into the mix during the holidays for some geographical areas, but other than that the biggest concern for safety is with the potential for large crowds. Because every business must deal with the specifics of this challenge in their own way, we enjoyed this article for providing three basic ways a business must prepare in order to have a smooth and safe holidays for both customers and employees alike.
  3. 4. Prevent shoplifting and employee theft – Because of added crowds and inventory, the holidays are ripe with opportunities for theft. Not only from shoplifters, but from employees as well. Holiday theft is at a high point during the holiday season. This article is one of our all time favorites for taking active measures to prevent your business from being effected by such activity.
  4. 5. Tips for thwarting shoplifters during the holidays – From the article: “The National Retail Federation estimates that retail theft now accounts for more than $40 billion per year in losses” That's why we also included this article with some more great tips for dealing specifically with shoplifters during the holidays. It's that important.
  5. 6. Beef up store security for the holidays – Shoplifters aren't the only things you need to be wary of. Because of robust inventories, burglars have a greater temptation to try and take on retail stores during the peak of the holidays. Improving security can both deter and prevent burglaries as well as those pesky shoplifters as well.
  6. 7. Beef up website security for the holidays – More and more shoppers are turning to online stores to get their holiday shopping done. And as this trend continues, so will the increased need for online security measures for those stores. Hackers are on the lookout for easy ways to steal identities, credit cards, and even cash or merchandise. Whatever they can get their hands on. If you have an online presence, especially if you rely on it for your holiday profits, you can't afford to skimp here.
  7. 8. Prevent employee embezzlement – Employee theft is a big problem during the holidays as well. But more than just merchandise theft, employees have access to other major assets (like cash) too. The need for money means that the holidays doesn't just provide extra opportunity but additional motive for theft. And because we aren't just talking about merchandise, it isn't limited to just retail shops. This article provides some great advice for preventing and catching this unfortunate situation.
  8. 9. Awareness and prevention of other types of fraud – Theft isn't the only way criminals attempt to take from a business. There are a number of scams and frauds that people (and groups) will try to get the better of your good graces, especially during the holidays. The first step to stopping these kinds of advanced crimes is to be aware of them. Then, take proactive steps to make sure you and your employees don't fall victim. Here are some of the more common types of fraud you may see during the holidays.
  9. 10. 2 more tips for protecting your business during the holidays from the NFIB – Finally, during our research for this post we came across this article by the National Federation of Independent Business that we felt we needed to include. The first two tips in the article we've already covered, but the last two: identity theft and charity scams are certainly areas that businesses need to be wary of more this time of year than any... 
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  11. Thank you for your interest in Assurnet Insurance, Inc. To begin your quote use our quick and easy quote forms above. If you would like to speak to an insurance professional please feel free to call our office at 702-262-5812 or email your questions and an agent will reply promptly.
Posted 11:56 AM

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